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Whytecliffe Road,


IDC Develop acquired this old office and workshop property located in central Purley, a stones throw away from Purley mainline train station.

Working closely with the London Borough of Croydon and all local stakeholders we successfully negotiated a planning consent for the wholesale redevelopment of the property.

Planning permission was granted for the demolition of the existing single storey building and the erection of a new contemporary four/five storey building designed by Iconic Architecture, comprising nine residential dwellings all with balconies and luxuriously spacious top floor terrace areas.

IDC Develop subsequently marketed and sold the property, with the benefit of the planning consent, to the satisfaction of all stakeholders.